Rauw Alejandro

Despacito is a hit song from Puerto Rican singer Luis Fonsi with Daddy Yankee was released in 2017. It went on to become the most one streamed music at that period within the space of six months. This mix of reggaeton and pop music has not only brought an interest to the genre, but it also brought attention to Latin music in general. Billboard's Top 100 featured two songs in Spanish generally, and four tracks in 2016. However, during the heights of Despacito's fame in 2017 there were 19 mainly Spanish songs that were included in the top 100. And in 2020 there were 41. Justin Bieber remixed Despacito 2017 in a bilingual version. In the following months, several artistes collaborated with Reggaeton's biggest stars including Drake and Bad Bunny with MIA (2018), Madonna and Maluma and Medellin 2019 In 2020, several Reggaeton performers were expressing displeasure about the advancing of their genre to the mainstream. However, a younger generation, such as Rauw Alejandro was determined to continue the evolution. He often used electronic dance as well as different styles.

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